The Effects of the Golden Ratio in Interface Design

HONOURS • UNI PROJECT


The aim for this project is to see whether the ratio can be linked to usability and UX as it has been to other areas such as nature and life. This project will aim to create different website designs, half of which will be based on using the golden ratio and the other half will not.

PROJECT INFO


The plan is to then compare the two diverse types of layout and gather information on whether the use of the golden ratio in a user interface can increase the user's ease of use and provide a better user experience. The information will be gathered through different testing procedures whether that be focus groups or tracking cognitive software to test how well these different interfaces work. The reason for carrying out this project is due to there not being a lot of evaluations based on the use of the golden ratio within usability of interfaces.

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GOLDEN RATIO HOMEPAGE


GR designed homepage

STANDARD HOMEPAGE


Non-GR designed homepage

GOLDEN RATIO HOMEPAGE


GR designed homepage

STANDARD HOMEPAGE


Non-GR designed homepage